High rates and stringent mortgage loans hinder property market recovery
Office and residential markets remain under downward pressure, retail rents maintain growth
HONG KONG, July 10, 2024 – Hong Kong's commercial investment and housing markets are currently facing the dual impact of stringent mortgage loan approvals and high interest rates. The prices of commercial and residential properties will drop further in the coming six months, according to JLL's mid-year market review and forecast.
Cathie Chung, Senior Director of Research at JLL, said: "The stringent mortgage loan conditions have dampened the purchasing enthusiasm of investors, resulting in a decline in transaction volume. Such will further suppress the capital values of properties. The commercial investment and home sales markets have been hit the hardest, ultimately affecting the overall economy. Demand-side support from the government is needed before the public loses confidence in the property market."
Key points:
- Increasing demand from upgrading office space has been witnessed in the market. Leasing volume related to office spaces of 20,000 sq ft or above, stayed at a high level at around 30% of total leasing volume over the past six months.
- For the first time, brands from mainland China accounted for 33% of all new international brands entering Hong Kong for the first time, surpassing Japanese retailers as the most active newcomers in the city.
- The government should set up a task force and introduce relief measures to avoid the city repeating the down cycle witnessed between 1997 and 2003.
- Retail properties with existing tenancy offering 4-6% rental yield would be appealing to investors.
Office Market
Limited expansionary demand and more lease renewals led to a soft office leasing market in the first half of 2024, with gross leasing volume dropping 28.1% from the second half of 2023. However, the market recorded a positive net absorption of 502,300 sq ft during the period due to the realisation of pre-committed space of new completions. The overall vacancy rate reached a record high of 13.6% at the end of June, partially due to new office supply. Rents of overall Grade A offices declined by 4.3% in the first half of 2024, with Central experiencing the sharpest drop of 7.1%, mainly due to the fierce competition from new supply within the district.
In the first half of 2024, FIREBS industry accounted for the largest share of leasing volume at 52.6%. Breaking down by industry, insurance and wealth management were the most active tenants in the market.
Notably, large occupiers are taking advantage of the more affordable rentals to upgrade their office space. Sizable transactions of 20,000 sq ft or more in landlord-quoted area remain high in the first half of this year. It accounted for 29.0% of the total leasing volume over the past six months.
Paul Yien, Executive Director of Office Leasing Advisory at JLL, said: "More tenants are taking the opportunity to consolidate their offices into a single location and are looking for office buildings with large floor plate for long-term development. However, currently in Hong Kong, only 13.8% of Grade A office buildings offer floor plate sizes of over 20,000 sq ft. The lack of large floor plate is particularly notable on Hong Kong Island, where only 7.5% of the offices are equipped with this kind of floor plate. Tenants who look for large floor plates will enjoy ample options when new projects such as International Gateway Centre (IGC) and Artist Square Towers, both situated in West Kowloon, as well as Lee Garden 8 and One Causeway Bay, both located in Causeway Bay, which are scheduled for completion between 2025 and 2026,"
"Office rents will drop further for 0-5% in the coming six months. Despite the large amount of new supply posing pressure on vacancy rates, high-quality new offices equipped with premium specifications, strong ESG credentials, and offer offices amenities will be gradually absorbed as the market is dominated by the upgrading demand," he added.
Hong Kong Grade A Office Indicator – % Change
Submarket | Rent (1H 2024) |
2H 2024 Rental Forecast |
---|---|---|
Central | ▼7.1% | ▼0-5% |
Wanchai / Causeway Bay | ▼1.7% | ▼0-5% |
Hong Kong East | ▼4.1% | ▼0-5% |
Tsimshatsui | ▼1.5% | ▼0-5% |
Kowloon East | ▼3.2% | ▼0-5% |
Overall | ▼4.3% | ▼0-5% |
Source: JLL Research
Retail Market
The retail market's recovery has been further challenged by a growing leakage in domestic consumption due to strong northbound and outbound travels. In the first half of 2024, although total inbound arrivals increased by 64.2% y-o-y, the total departures of Hong Kong residents surpassed inbound tourism visitations by 48.3%. Also, the average shopping and dining-out expenditure per tourist decreased by 17.4% in the first quarter of 2024, compared to the previous year.
Rents of High Street shops grew 3.0% in 1H24, while rents of Prime shopping malls climbed 0.9%. Leasing activities in the retail market were polarised, with both high-end brands and mass-market tenants becoming more active in top-tier shopping streets, leading to a slight improvement in the vacancy rate of High Street shops to 11.5%, edging down from 11.6% as at end-2023. However, some lower-tiers streets struggled to attract tenants, despite offering highly negotiable rents.
The number of international brands newly enter the Hong Kong market saw a 91% y-o-y growth over the last six months, showing Hong Kong remains attractive to international brands. About 33% of new non-local brands came from mainland China, surpassing Japanese retailers for the first time and becoming the most active newcomers in the city.
Oliver Tong, Head of Retail at JLL, said: "We expect the rents of High Street shops and Prime shopping centres to grow by up to 5% in the second half of this year. However, the market is under pressure as the decline in domestic consumption is anticipated to intensify during the summer and Christmas holidays and it will take time to see a full recovery in tourist spending,"
Despite some relief from the relaxation of the Individual Visit Scheme (IVS) and an increase in duty-free allowance for mainland Chinese tourists, Hong Kong's retail market still faces significant challenges.
He said: "We are facing increasing competition from the nearby cities. The issuance of travel permits to non-Chinese permanent residents of Hong Kong by mainland authorities could redirect more retail spending northbound from the local market. Furthermore, the transformation of Hainan into a tax-free zone in 2025 further exacerbates regional competition, potentially affecting Hong Kong's luxury retail sector."
Hong Kong Prime Retail Indicator - % Change
Sector | Rent (1H 2024) |
2H 2024 Rental Forecast |
---|---|---|
High Street shops | ▲3.0% | ▲0-5% |
Prime shopping centres | ▲0.9% | ▲0-5% |