News release

Vistry Ventures launch Verdica in Camden

A peaceful oasis in London

October 20, 2022

HONG KONG, 20 October 2022 – Vistry Ventures will be launching the first opportunity to buy the highly anticipated homes at Verdica, London’s newest residential development of immaculately finished studio, one and two bedroom apartments set around a courtyard garden in the vibrant area of Camden Town. An advantageous location to experience the best of city living and to explore all of London and beyond, homes at Verdica have been elegantly crafted to the highest specification and are available to purchase via global soles sales agent – JLL.

The exclusive Hong Kong sales exhibition of Verdica is taking place on Saturday 22nd and Sunday 23rd October 2022, between 11am – 6pm, in the Victoria Room at the Mandarin Oriental Hotel, Hong Kong. Buyers will be able to visit an interactive exhibition displaying a model of the development, giving them a look at the inspired design and spacious layouts on offer.

Members of the sales team will be available to answer questions about the exclusive new development, which offers Hong Kong buyers a unique living experience in one of the most culturally significant enclaves of London, famous for its rich musical history, diverse culinary offering and avant-garde fashion, all in a prime London location. The area enjoys unrivalled transport links in the heart of Zone 2, connecting buyers to the centre of London via the Northern Line which recently underwent a £1.1bn extension, adding two new underground stations and filling an important gap in the transport geography of central London.

Verdica provides direct and easy access to some of London’s finest educational centres including UCL (5 minutes), Central St. Martins (7 minutes), King’s College (19 minutes), LSE (19 minutes), Imperial College (23 minutes) and Queen Mary (25 minutes).

Homes at Verdica range from studios to one and two bedroom apartments, with many of them benefitting from balconies to promote wellbeing. The design takes inspiration from the enduring quality of London’s classic mansion buildings, with glazed bricks used to denote its entrances. The focus on quality continues internally – with spacious layouts and a stylish curated palette of finishes complimenting the concierge service to offer the best of comfort and convenience. The light, airy and spacious homes are in a supreme location, with the perfect balance of leafy suburban tree-lined landscapes juxtaposed against Camden’s inherent trendy but sophisticated character. It is the ideal destination for people’s changing lifestyles and supports more flexible ways of living and working in London.

Jai Gill, Sales Director for Vistry Ventures comments: “With Verdica, we wanted to create a tranquil enclave that seamlessly blends in, giving buyers at the development a peaceful oasis from the energetic London lifestyle that sits at its doorstep. Camden is a hotbed for creativity and community and offers buyers at Verdica a unique vantage point to discover and enjoy some of the most exclusive cultural and lifestyle events and destinations.”

Mandy Wong, Head of International Residential at JLL in Asia Pacific, comments: “Verdica is one of the most exciting new London residential development launches taking place in Hong Kong in this year. It is a place that maximises the opportunities offered by increasingly flexible lifestyles, and has been carefully designed with comfort, elegance and complete user convenience in mind. Verdica is just a 3-minute walk from Chalk Farm underground station, with direct access to King’s Cross in just 7 minutes, Bond Street in 12 minutes and London Bridge in 16 minutes. The connectivity is unrivalled, making homes ideal for either end use, pied-à-terre or rental investments. Surrounded by the energy of Camden Town, the refinement of Regents Park, Belsize Park and tranquillity of Primrose Hill, Verdica puts you at the heart of some of London's most exciting neighbourhoods.”

Apartment prices start from £575,000 (HKD 5.056 million). The first launch and exhibition is being held on Saturday 22nd and Sunday 23rd October 2022, between 11am – 6pm, in the Victoria Room at the Mandarin Oriental Hotel, 5 Connaught Road, Central, Hong Kong.

For further information about Verdica and the exhibition, please contact JLL on Tel: +852 3759 0909 or email: irp.hk@ap.jll.com, or visit our website: JLL Residential’s website.


About JLL

JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. JLL is a Fortune 500 company with annual revenue of $19.4 billion, operations in over 80 countries and a global workforce of more than 102,000 as of June 30, 2022. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.