News release

New luxury riverside development set to launch to market

September 27, 2022

HONG KONG, 27 September 2022 – SMC Property and JLL are set to launch Chelsea Riverview, a new residential development on William Morris Way, SW6, launching in October, 2022.

Designed by award winning architects AFK, the ten-storey contemporary riverside development is being delivered by real estate developer, SMC Property. SMC, a London and Hong Kong based property developer have had success on other developments in West London, including a Build to Rent development in Ealing, Fairstone Apartments which is also about to launch, as well as multiple bespoke developments around Ealing including Acton and Hanwell. SMC Property have delivered projects since 2015 in the UK, with 150 more apartments in the immediate pipeline. The team is split between London and Hong Kong.

On completion, Chelsea Riverview will comprise 110 spacious homes, 73 of which are private, each with access to private balc onies or oversized terraces. The scheme is conveniently located for easy access across London and beyond, situated on the doorstep of renowned Chelsea with many travel connections a short walk away and seamless access to international airport Heathrow.

Due for completion at the end of 2024, the 73-unit private home development is unique in its design and offering, boasting sweeping views over the River Thames and across London as well as a buyer-led specification of luxury amenities. The building's elegant curvature maximises views over the London skyline and the iconic River Thames and provides residents within Chelsea Riverview a sense of immersion in nature

Chelsea Riverview was designed with wellness in mind to offer residents the highest standards of comfort and luxury. In addition to the large balconies or sweeping terraces, a residents’ business lounge, cinema room, fitness suite equipped with Peloton bikes, yoga studio, pet grooming room and 24-hour manned front desk, comprising security and concierge. The scheme comprises studio, one-, two- and three-bedroom apartments. A select group of ten apartments within the development will form The Terrace Collection. These homes, located on the higher levels of the development will feature one of a kind large sized apartments with huge wrap-around terraces with views over the River Thames and across London as well as a premium specification uplift.

Award winning Arney Fender Katsalidis have curated Chelsea Riverview’s interiors; living spaces are composed of a neutral colour palette with warm tones in kitchen and dual contrasting bathroom tiles. Each of the homes offer floor to ceiling windows with sliding doors onto terraces, with European oak hardwood floors flowing throughout the living spaces.

Homes are being offered with a Share of Freehold, meaning no ground rents are payable and allowing true home ownership which is a rare opportunity with new build homes in today’s market.

Mus Taher, managing director at SMC Property comments:
“We are incredibly proud of what we have achieved with Chelsea Riverview and are excited to bring the development forward to the market. We have taken a very considered approach to designing homes and communal spaces; always thinking about the resident who will live there. How will they use the space, how best can we make it work for them? We bring this ethos into every area of our development process, always ensuring we put the customer first. Outdoor space is highly sought after amongst residents in a post-pandemic world; therefore, we ensured all homes were equipped with a balcony or a sweeping terrace to give residents the best quality of life. Where possible, all balconies or terraces will overlook the River Thames which makes this an irresistible place to call home.”

Earle Arney, founder and chief executive at AFK comments:
“Chelsea Riverview enjoys a stunning Thames riverside location, flanked by bucolic parks and gardens. The building capitalises on this enchanting setting by being conceived as artfully slender horizontal bands of stone which reflect the movement of the water and the tides. Woven along these layers are ribbons of ribbed bronze which add depth, character, and richness to the façade - while complimenting the generous landscaped garden terraces which are bathed in sunlight and offer commanding views over the Thames.

“We consider ourselves extremely fortunate to work with a client who is so passionate about design and quality. We have also revelled in the challenge of creating a holistic connection between the architecture and interior design, crafting this with attention to the finest details and employing a palette of materials inspired by the colours and textures of nature, and the reflections of the Thames. Together, this embeds a classically timeless aesthetic in Chelsea Riverview, which will be a wonderful place to call home.”

Mandy Wong, Head of International Residential at JLL in Asia Pacific, comments:
“Chelsea Riverview is an incredibly exciting new and unique residential addition to London’s riverside. Every detail has been well-considered and it’s a development that encompasses a lot of what buyers want from their homes today; attractive interior design combined with perfectly curated residents’ amenities including generous and functional outdoor space which is in high demand and a top priority for many buyers especially post-pandemic.

“Its location along the river is enviable with views across London and within close proximity to Chelsea, residents will benefit from sought after access to an array of established restaurants, pubs and retail options that populate the neighbourhood. Aside from having Chelsea as one of its next-door neighbours, the scheme is incredibly well positioned and connected, with Imperial Wharf station only a 5-minute walk away as well as plenty of open green spaces nearby. SW6 has gained increased popularity in recent years and average prices for new build reservations are up 5.8% compared to pre-pandemic highlighting the area as a hotspot for investment.”

Apartments at Chelsea Riverview start from £675,000. For further information about Chelsea Riverview, please contact JLL on Tel: +852 3759 0909 or email:, or visit our website:

Hong Kong launch event:
Date: 15th – 16th October 2022 (Sat – Sun)
Time: 11am – 6pm
Seminar: 3pm
Venue: Alexandra and Statue Square room, 2/F, Mandarin Oriental Hong Kong, Central

About JLL

JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. JLL is a Fortune 500 company with annual revenue of $19.4 billion, operations in over 80 countries and a global workforce of more than 102,000 as of June 30, 2022. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit